Revised and updated from original post of May 10, 2015.
I’m once again experimenting with different ways to display my artwork in a room for a potential buyer.
My artwork is designed digitally to be printed on metal or acrylic panels and then sold online. This is still a bit of a new experience for some collectors who are accustomed to purchasing artwork in person.
Sometimes people see a piece of art they like online, but don’t know how it will look in a room, so here are some ideas.
There are several mobile apps for this, such as e.g. Fine Art America, ArtSee, and iArtView. The ones with the best reviews are for iPhone only, and I’m an Android user. Similar apps are typically rated very low by users on the Google Play Store, with lots of complaints from disappointed customers. So far, I’ve had to give this option a hard “pass.”
If you are an Apple user, and would like to try this for yourself, go to the Apple Store and try searching “preview app on a wall,” or “art in situ”.
I few years ago, I was more active in the virtual world Second Life, (I still use this option when I need a model for my figure art), and because at the time I had my own virtual gallery, I was able to put together vignettes to display artwork in a room.
This a fun option for someone who already enjoys working with pixels (and/or mesh), but there’s a steep learning curve if that’s the only reason you’re interested in venturing into virtual worlds.
This option requires a good deal of skill and talent with editing software such as Photoshop or Gimp to get the lighting, shadows, placement, and proportions just right, and this can be very time-consuming. You also need to be very careful not to infringe on anyone’s copyright by using their room designs to sell your own work. However, once you get the hang of it, creating your own mock-ups this way will give you an almost unlimited array of options for rooms.
Here are some artists who have written great tutorials on how to do this.
Online Room Demos
This last option is for those of us who like “free and easy” approaches to life.
There are some browser-based options hosted by print-on-demand companies that have decent options. The images are specifically made available to potential customers who want to see their artwork in a room, so there is much less of a chance of infringing on anyone’s copyright. The images are free and software is installed to automatically size your image correctly in proportion to the room.
These are my current favorites:
So, these are just a few ideas. I would love to hear from others who might have used virtual displays in selling “real life” products – what works, and what doesn’t?